Non-iron comfort
A non-iron shirt designed to stay crisp throughout the day.


Non-iron shirts in premium twill-poplin. Nordic simplicity, clean lines and a fit made for the man who wears them.
DKK 1,099
View the shirt and choose your sizeOur philosophy
Good menswear should be simple: it should fit well, be easy to care for and last. That means fewer poor purchases, less replacement and better use of the materials already produced.
Three colours · The same precision
From the finished silhouette to every single stitch.
The first chapter
Shirts · polos · leather
Developed in Denmark.
Quality you can feel
Some shirts look good in photographs. Then there is VEYR.
You feel the real difference when you hold the shirt: refined, tightly woven 80s fabric, a silky surface and a subtle lustre that looks premium without appearing artificial.
The fabric is specially treated to retain its fit, lustre and crisp appearance. Each shirt is sewn with 18 precise stitches per inch — a standard usually found among the world's finest shirts.
We believe your VEYR will be the sharpest shirt in the room. The first time you wear it, and after years of use.
VEYR is made to go beyond the standard.
VEYR is made to set it.
A non-iron shirt designed to stay crisp throughout the day.
100% cotton with an elegant drape, a subtle lustre and a comfortable feel against the skin.
Close, clean stitches and subtle compass embroidery create a refined, precise finish.
Considered comfort with a clean, modern silhouette.